Shopify is a thrilling start for beginners, but there are countless thresholds and difficulties to face. The biggest difficulty and challenge is what products can be sold for profits? It\’s hard to figure out and decide how to select products for Shopify stores. You always feel that no matter what product market is available, even the market is saturated. Not to mention the current fierce competition between e-commerce. how to select products for shopify dropshipping business? In this article we list some practical product selection strategies, methods and tools for Shopify dropshipping.
Resources and tools for shopify dropshipping
Blog: when you start shopify dropshipping, you can check Shopify official blog regularly, also you can study from salehoo, alidropship as well as other suppliers blog for the dropshipping marketing.
Youtube: Some videos on YouTube mainly introduce the product selection of the niche market, as well as some paid courses. In fact, many ideas on Youtube are worth learning. You can search and subscribe to some YouTube channels.
Use Google/Facebook search related Shopify spy tools, those tools might be useful for the product selection for your shopify store. Here we will introduce some product selection tools for Shopify dropshipping business, including both free and paid tools. These tools may not solve the problem of goods selection in your store, mainly because the Shopify product selection involves many aspects with the seller. The operating model is also relevant, sometimes the tools may suitable for other sellers but not necessarily for you, You can just take them as a reference.
Shopify Product Selection Tools Comparation
Commerceinspect: Paid tools for professional shopify sellers. Top1 traffic tools for shopify store. You can try it if you have competitor list already, the price is a little high and charged based on the shopify stores, you can try 1 to 2 months.
Intelligynce：Paid tools for professional shopify sellers. You can search product keywords directly, but it only have around 2 million products keywords in its database, it is a little pricey.
Ecominspector: Paid tools for professional shopify sellers. It doesnt have too much product data but integrated product keywords data in Aliexpress, Amazon, Google, Facebook, Pinterest and Youtube. Although they are only links jump to those platforms, it can be taken as a reference, you can search products on multiple platforms with this tool.
Xpareto: Free tools for shopify beginners. It provides store traffics rank which is very sample and intuitive. But it has two disadvantages, only domain can be searched and it only offers around 20 thousands stores data.
Angage：Free tools for shopify beginners. It has many features such as hot sale products and stores etc. The product and store data are also big enough, it is a recommended tool for Shopify store product selection.
Productfinder: Free tools for shopify beginners. It only provides free product search with good data results. However, it also has two disadvantages, it doesnt provide product sales data but offer the best selling product in the store, currently Productfinder only has product search feature.
Globalshoplist: Free tools for shopify beginners. It is similar to Xpareto but improved a little, you can search products based on title and description, the products data is also bigger than Xpareto.
Shopspy: Paid tools. It doesnt recommend as it doesn\’t have too much product and store data, while the interface doesn\’t user friendly.
Myecomspy: Paid tools. PC client software doesn\’t user friendly and only list data, doesn\’t recommend.
Usually the shopify seller will select one to two free and paid tools for shopify store product selection, if you are new to shopify just try the free tools at the beginning. You can take advantages of the product selection tools based on your own product selection thoughts.
In addition, there are also 8 Shopify product selection strategies for you to find your inspiration.
Find opportunities by keyword searching
Organic search traffic is a huge market channel. You can find out their number and level of competition by searching for the goods users are looking for. This method is technically strong and requires a deep understanding of keywords and SEO. This is a very effective method and strategy for getting stable organic traffic on Google. If you want to do dropshipping then it is a very good strategy.
Create a fun/charming brand
The way to create a brand and SEO is completely different. In this case, you need to have a very detailed understanding of your audience and then create a unique brand for them. This approach can be very effective in a market with little profit or fierce competition.
The key to building a successful brand is to choose whether you can position your product or market in a unique or novel way. DODOcase is doing very well, it is a manufacturer of iPad shells. They are in a highly competitive market, yet they create their own outfits and use San Francisco\’s traditional technology to make their products unique.
Find the pain points of consumers
To get sales, it is always a good idea to solve the pain points of consumers. If the headache is not painful, then there is no need for Taylorno. Of course, the pain point of the consumer is not necessarily physical, but it can also be a frustrating thing or a bad experience.
Find the user’s interest
This method is not worse than the pain points strategy mentioned above, and may even be better. When users are interested in something, they are usually willing to spend more money. For example, golfers are willing to spend thousands of dollars to improve their performance, even if one shot is good. This method is still to help you and users have a deeper level of communication, so that consumers have a stronger sense of participation.
Follow your own interests
Some people think that choosing a market that they are particularly interested in usually leads to a tragic ending. In fact, this idea is wrong. Sometimes the profit brought by this situation is very considerable. It takes a lot of effort to establish an e-commerce business, and you will encounter countless difficult. At this time, interest can help you stick to it. For some people, this process may even be enjoyed by interest. So power is the key to the machine. If you love your career, then you have succeeded in the shopify business.
Find Opportunity Gap
Finding an opportunity gap requires you to research a specific product or market, and then find the problem that exists, and the problem must be solved. How do you go beyond other businesses in the market? At this time, if you can improve the product features, then you can enter a market that has not been discovered by others.
Consider your own experience
Have you ever worked in an industry and have a relatively thorough understanding of the industry? Maybe you are very professional about some topics. It is a very good way to turn your own profession into your business, and it is difficult for others to imitate your business model.
Grasp the trend in time
Seizing the changes in the trend on time is significant for a new shopify business. It allows you to open up a place in your heart that will make you a leader in this industry. At the same time, the help for your store SEO is huge.
The above are some useful product selection tools and strategies for Shopify dropshipping business, if you are new to Shopify you can learn product selection skills step by step by different methods and the traffics and sales data based on your store.